INFINITI HAS DONATED MORE THAN $1 MILLION TOWARDS CANCER RESEARCH

INFINITI donated more than $1 million to a variety of different coaches’ charities as a part of the brand’s ongoing partnerships with collegiate associations. Director of Marketing Communications and Media, Phil O’Conner, presented the checks to the winners at the INFINITI Americas Headquarters in Tennessee.

Phillip O’Conner stated, “For seven years, INFINITI has been a proud supporter [of programs and organizations that] bring coaches, athletes and fans together in the fight against cancer. Congratulations to Coach Beilein and the Michigan Wolverines, who once again rallied to win the Challenge in support of the ChadTough Foundation; we are proud to make a donation to such a deserving organization.”

In conjunction, INFINITI donated another $349,000 to other various philanthropic organizations that were individually selected by collegiate basketball coaches.

INFINITI pledged to make a charitable contribution to the program each time a fan participated in an INFINITI-sponsored Round by Round bracket game. Not only this, but the company donated $724,785 to Coaches vs. Cancer which is a nationwide collaboration between American Cancer Society and National Association of Basketball Coaches (NABC).

Working with Coaches vs. Cancer, INFINITI presented the second annual Hardwood Heroes basketball game in April 2017, which gave the two teams of cancer survivors an amazing opportunity to play on the same floor as the as participants at the University of Phoenix Stadium to raise awareness in the fight to end cancer.

Posted in Uncategorized | No Comments »